Hey there! Most first-time guests decide if your church is for them before they ever walk through your doors. Here's what usually happens. Someone finds your church online, clicks over to your About page, and finds a paragraph of vision language next to a grid of staff photos. No one is talking t...

Hey friend! This Saturday is the Fourth of July. It might be the easiest day all year to get your church in front of new people online. Most churches will mark it with a flag photo, a verse over fireworks, or nothing at all. Instagram and LinkedIn are both rewarding a format most churches barely ...

Hey friend! Most church leaders I talk to fall into one of two camps when it comes to AI. Camp One: full adoption, moving fast, figuring it out as they go. Camp Two: full avoidance, waiting until someone else figures it out first. And honestly, neither camp is thinking about the right question. T...